Extra Form
Country CHINESE TAIPEI
Year 2018
Award Winner
Client Da Fon Environmental Technology
Affiliation PROCESS GROUP
Designer Xinhong Yeh (CD), Julie Chiang (D), Estela Lin & Lynn Chen (MG)
English While Taiwan, with a 55% recycling rate, is already one of the world’s champions of recycling, people still seem to think of performing the actual task of sorting their rubbish as, well, a chore. To achieve its aim, the EPA selected a digital platform in light of the rising trend of the Internet of Things. With its ambitious goal of changing recycling’s reputation of being a boring chore, the brand needed to communicate convenience, friendliness and to evoke interest. In order to strengthen the brand’s character, we founded our design on the four traits “interesting”, “flexible”, “comprehensive” and “friendly”.
Native 雖然台灣資源回收的比率已經達到總人口的55%,也是世界回收再利用國家之一,實際上但人們認為垃圾分類備是一件很麻煩的事情。為了達到環保署在物聯網上對於回收到成率的目標。我們嚐試改變回收對於人們枯燥乏味的觀感,為了品牌溝通的方便,打造趣味性的品牌形象。為了增強品牌的個性,我們在「趣味」、「靈活」、「全面」、「友善」四個特點上創立我們的設計。以鮮明的兩種綠色作為品牌識別色,並以微笑的曲線呈現其標誌的型態,象徵對環境和人類友好的品牌性格。 另外,為了增加品牌的活潑個性和使用上的樂趣,更以多元,彈性和循環作為設計原則,延伸出一系列具有一致性的設計應用元素。
Website http://process-group.com/zh-tw/
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  1. Dab

  2. Furniture

  3. Holo cap

  4. IMPALA-Bicycle Intelligent Components

  5. JAM PRISM SET

  6. Morph

  7. OCTA

  8. Organism II

  9. Plus Driver

  10. RulerDock

  11. SCALES OF TENACITY

  12. Soldering pen

  13. ST3

  14. The leg prosthesis concept : Ordinary

  15. TRID

  16. Typeface Research Project

  17. WRITING MOUSE

  18. AWA

  19. Cedar Hill Loop Pavilion

  20. GYEONGSANGBUK PROVINCIAL OFFICE NEW TOWN INFORMATION CENTER IN SOUTH KOREA

  21. Ham Saye Apartment

  22. New York Horizon

  23. Spiral Pavilion

  24. CD Cover for Jan Heinrich

  25. Covert-regular / Covert-irregular Typeface

  26. IOT COMMUNICATION CHARACTER

  27. LESS IS MORE

  28. SHARING CULTURE

  29. [PACKAGE DESIGN] 'THE SHARK' causal wine brand.

  30. Public bike rental system

  31. Pun Riddles

  32. Seating Guide

  33. 続 SUKOSHIAKARITE AKEBONO

  34. 90°screwdriver

  35. Air Toaster mini

  36. AIREA

  37. Aubergine Pillow

  38. Brighter.

  39. Clever Can

  40. Clevu_smart glasses for the low vision elderly

  41. Convenient Fork

  42. Decibel stool

  43. Easy Van

  44. FAT BURNING

  45. free ring mouse

  46. Height Adjustable Shower Head

  47. i

  48. KOOC (Keep&Cook)

  49. Life stretcher - The rescue stretcher - being carried by a single person

  50. Modular Climbing Wall

  51. MOSS'

  52. My Temperature

  53. Needles

  54. Pot-purifier

  55. Raised spot escalator

  56. Ridiculous Thoughts of 'TIAN MA XING KONG'

  57. Rock Wave Bench

  58. Secondary area

  59. Side table type air purifier _ Cozy

  60. STORAGE KITCHEN TOY

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