Communication

Pineapple cake Packaging

Extra Form
Country Chinese Taipei
Year 2020
Award GRAND PRIZE
Client EliteEmbossing
Affiliation Printing Technology Research Institute
Designer CHUNG CHAO KAI, LI YING TSE, CHIU MING FENG
English Pineapple cake is the most representative traditional pastry and is also the most popular gift choice in Taiwan. For market segmentation and hightlighting the brand personality, the packaging design provides customized design with variety of embossing process techniques, and is combined with the Taiwanese traditional 3-tier basket packaging construction. The visual of packaging design utilize autumn leaf element for the Mid-Autumn Festival. We create the gift choice according to modern design in parallel with traditional forms, make paper packaging and printing more exquisite with new brand look.
Native 鳳梨酥是台灣最具有代表性的傳統糕點,也是台灣最受歡迎的禮品選擇;禮品包裝設計為了做出市場區隔與凸顯品牌個性,可提供設計客製化與結合多樣化壓紋加工技術,以協助客戶提升產品包裝的特殊質感,引導視覺與觸覺讓產品擁有1+1>2的創新可能,讓消費者留下深刻印象。 透過連結康寶興品牌專業與產品關聯性,我們以結合紙張壓紋加工技術來提升商品包裝價值感,再搭配傳統三層式提籃結構設計,在提把與表面紙張部分運用秋天元素的樹葉視覺來對應秋節主題贈禮用途, 並選用木紋壓紋來增加包裝的觸覺巧思;可另依照贈禮季節或節慶,來挑選對應的視覺圖像風格。開發以現代設計與傳統形式並行的贈禮選擇,讓紙品印刷不再只是普通的印刷品,也能展露亮眼的新面貌。
Board Pagination ‹ Prev 1 ... 16 17 18 19 20 ... 29 Next ›
/ 29
  1. Mobile Stream

  2. NAVIGATOR

  3. PRESS

  4. Anti-Gravity

  5. No. 9 Rhapsody

  6. Pineapple cake Packaging

  7. OWSPACE BOOKSTORE

  8. NICHIGEI &BAUHAUS

  9. House in Shiraiwa

  10. Multi Faceted Tent

  11. Cumulus

  12. CookieRun Typeface

  13. Dongchon Charcoal Garden

  14. CHANNEL A NETWORK BRANDING

  15. SILLYMANN KIDS JUMONY 300ml

  16. HODRMEN Brand Design

  17. Fresheasy

  18. Piggy bank

  19. RC-41

  20. Safety helper

  21. CLAYARCH GIMHAE MUSEUM

  22. DW Impactamin Typeface Design

  23. Encounter.Reflection

  24. AP-1019D & AP-0119

  25. The Pine Life Hall, Xi’an

  26. AX-Athlete Office

  27. Aqua POWER

  28. ASH beauty salon

  29. Seotun Saram UXUI Design

  30. Coreintive Corporate Website

  31. The Legend of Cheung PO Tasi 2

  32. LUMINDEX 5 LED Headlight

  33. Cutting Space

  34. 703 Magic Apartment

  35. Love Tea

  36. Jeju Liquor Branding

  37. Murderous Virus

  38. Flexibly Forklift

  39. AutoMarker

  40. DATAGATE

  41. Longfor Mansion Guangzhou

  42. Triangular Connectivity Series

  43. TEXTILE

  44. CIRCLE

  45. Mojito dining table

  46. 防堵地漏 (Combat the floor drain)

  47. Context to Type

  48. Axglo XE 1

  49. ELEMENT MYSTIC

  50. WAKABACHO WHARF

  51. PLAN M

  52. Mori's home

  53. part ea

  54. Split Induction

  55. 5GX Cinema

  56. Air purifier - Clair K

  57. FLYING

  58. WAVING RIBBON

  59. Lotte World Adventure Road

  60. Brewing coffee machine

Board Pagination ‹ Prev 1 ... 16 17 18 19 20 ... 29 Next ›
/ 29

Designed by sketchbooks.co.kr / sketchbook5 board skin

나눔글꼴 설치 안내


이 PC에는 나눔글꼴이 설치되어 있지 않습니다.

이 사이트를 나눔글꼴로 보기 위해서는
나눔글꼴을 설치해야 합니다.

설치 Cancel

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5