Communication

Typeface Research Project

Extra Form

Country	Japan
Year	2018
Award	Winner
Affiliation	Graphic Communication Laboratory
Designer	Noriyuki Kasai
English	Most of Hiragana in Mincho (serif style) are designed in Kaisho (square style) in order to maintain balance with Kanji in Mincho. The origin of Hiragana comes from Kanji and it has simplified its shapes and developed its own style called Sosho (cursive style) in Meiji era. Thus Kanji in Mincho and Hiragana in Kaisho were often used together. This study is designed to develop reconstruction of characters Hiragana in Mincho by visualizing ductus and pressure of original form of Shuei-Mincho (A-OTF Shuei-Mincho StdH).
Native	多くの明朝体のひらがなは、楷書体として存在しており、漢字の明朝体との調和を保っている。 これはひらがな自体が漢字を崩した草書体に由来するところから、明治以降、多くの明朝体活字が生まれたが、 ひらがなに関しては、それが持つ流麗さ、または可読性をもたせることを優先させていたので、 抑揚のある手書き文字の形、つまり楷書体を明朝体と混在して残したと考えられる。 今回の研究では、秀英明朝初号（A-OTF 秀英初号明朝 Std H）を使い、明朝体「ひらがな」における 運筆と筆圧を軌跡として可視化し、文字の再構築をおこなってみる。

1. in Industrial
   

   PRO SPR Cell Analysis Equipment

2. in Space
   

   BT Space

3. in Communication
   

   Customized Meeting Assistant

4. in Communication
   

   Enterprise Knowledge Management System Design

5. in Space
   

   Every Thai

6. in Space
   

   ZHONGHAI FIRST SHIGUANGLI MARKETING CENTER

7. in Space
   

   Ruler of the Castle

8. in Industrial
   

   SANHOJIP

9. in Space
   

   atl atl

10. in Space
    

    FFB Bar

11. in Space
    

    Sho

12. in Space
    

    The Beginning of Culture

13. in Space
    

    Turn and Look

14. in Space
    

    Yango Kunming Wenlan Dongfang Sales Center

15. in Space
    

    ARC X ART

16. in Space
    

    COUCOU Rebranding

17. in Space
    

    The Lavishness

18. in Space
    

    Realm of Eastern Literati

19. in Space
    

    ZEXIN LUOYANG YUNYUE TIANZHU

20. in Space
    

    Aureole Sky Castle

21. in Communication
    

    Friends Visual Branding

22. in Communication
    

    Pure Series Packaging

23. in Space
    

    Yango Jiaxing Sales Center

24. in Space
    

    Transformation of Dongmen Wharf Chengdu

25. in Communication
    

    BIGKIT Onboarding kit of BIGPICTURE

26. in Communication
    

    Follow follow 米 - Samsung Card SNS Event

27. in Space
    

    Xi'an 'SKY MANSION' Marketing Center

28. in Communication
    

    Jasmin Coffee Brand Identity

29. in Communication
    

    東北 6 県レトルトカレー

30. in Space
    

    Erran

31. in Space
    

    Original Chicken

32. in Space
    

    GREENLAND WORLD CENTER SALES DEPARTMENT

33. in Space
    

    CHONGQING JINHUI YUNCHANG BEACH SALES OFFICE

34. in Space
    

    The Traders Club

35. in Space
    

    GENTLE AS A MIRROR TIME CREATION

36. in Space
    

    YOUNGER CARE SKIN MANAGEMENT CENTER

37. in Communication
    

    Tea packaging of DaRu series

38. in Space
    

    Climate adapted City Color Design Method

39. in Communication
    

    Museum Of Form

40. in Space
    

    Hang Seng New Generation banking

41. in Space
    

    Return of spirit

42. in Industrial
    

    KLAR Air Purifier

43. in Communication
    

    PUPPICK

44. in Communication
    

    Challenge

45. in Industrial
    

    Between Heart

46. in Industrial
    

    SHR.D

47. in Industrial
    

    Wet wipes type fire emergency mask

48. in Space
    

    The First Drizzle Of Spring

49. in Space
    

    Wave

50. in Space
    

    RP Luxury Watches Galleria

51. in Industrial
    

    Aero Breath fit

52. in Industrial
    

    F 101

53. in Space
    

    Suzhou ONE LAKE Life Experience Center

54. in Space
    

    Modern Heritage

55. in Space
    

    Streamlined Arc

56. in Space
    

    Liquor Store WHISKEY AND JOY

57. in Space
    

    SFC OLED Laboratory Dream Factory

58. in Space
    

    SFC BIO Laboratory Space Branding and Design

59. in Industrial
    

    Homchang Goose Down Partitioned Pillow

60. in Space
    

    NEXT Sales Center

Designed by sketchbooks.co.kr / sketchbook5 board skin