Communication

healthy tea & caramel

Extra Form

Country	Korea
Year	2018
Award	Bronze Winner
Affiliation	BETTER MONDAY
Designer	AlienKim
English	More than thousands of years, an oriental medicine has been positioned as an important medical methods. Unlike an amazing effects on humans that it has, modern people often thought it as only for senior or it is too old methods to use. We make this design to reinterpret the amazing effect of it as a modern design for not only seniors but also modern people. we make tea & caramel using different types of oriental medical ingredients related to the body symptoms that modern people often feel like stress, throat ache, stomach ache and fatigue recovery. and make them easy to take whenever they feel those symptoms.
Native	수천 년간 많은 사람들의 질병을 고쳐온 한의학은 여전히 많은 사람들에게 중요한 의학으로 자리 잡고 있습니다. 하지만 한의학의 훌륭한 효과와는 달리 젊은 사람들에게 한의학은 어른들을 위한 치료 방법 또는 고리타분하다고 생각되어 지기도 합니다. 한의학의 훌륭함을 현대적으로 재해석하고 모두가 좋아할 수 있는 한의학을 만들기 위해 이러한 패키지 디자인을 만들게 되었습니다. 현대인들이 대체적으로 자주 느끼는 스트레스, 목 아픔, 속 아픔, 피로회복에 도움이 되는 각각의 한의 재료를 이용하여 본인의 몸 상태에 따라 언제든 골라서 쉽고 간편하게 먹을수 있는 차와 카라멜을 만들게 되었습니다. 각각의 케이스는 현대의 직장인들을 모티브로 하고 있으며 각 케이스 안에는 한의 재료로 만든 차와 카라멜이 들어가 있습니다.
Website	http://bettermonday.company

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