Area
China
Year
2025
Award
WINNER
Client
PowerChina
Affiliation
DESMOOD
Designer
Bing Li
English
Drawing inspiration from Yuelai's rich heritage, the design artfully combines classical and modern elements through a thoughtful spatial layout, reflecting both the area's past glory and its present vibrancy while hinting at its limitless future potential. The sales center features a spacious and bright interior with a structured and rhythmic layout. Every detail has been meticulously crafted to foster a warm and inviting home-buying environment. Soft lighting and warm colors work in harmony to create a tranquil atmosphere, ensuring that every visitor feels the comfort of home.
Native
设计灵感源自于悦来深厚的历史底蕴与文化积淀,通过独特的空间布局与肌理呈现,将古典与现代元素巧妙融合,既展现了悦来昔日的辉煌与今日的繁荣,又预示着其未来的无限可能与希望。售楼部内部空间开阔明亮,布局严谨而富有韵律,每一处细节都经过精心雕琢与打磨,旨在为客户营造一个温馨舒适的购房环境。柔和的灯光与温暖的色调相互映衬,营造出一种宁静典雅的氛围,让每一位踏入售楼部的客户都能感受到家的温馨与惬意。 软装陈列力求将悦来的文化精髓与现代设计理念完美融合。序厅中,一幅长达7.5米的手绘刺绣将沿江两岸历经岁月洗礼的山脉、河水洗涤而成的形态,以及平静湖面上渔民撒网抛出的弧线、停靠渔船的轮廓等生动呈现。这些元素不仅为家具选型提供了丰富的灵感,更赋予了售楼部独特的文化内涵与艺术魅力。 此外,我们还精选了众多艺术品、装饰画以及具有地方特色的饰品,它们不仅展现了悦来深厚的历史底蕴与丰富的文化底蕴,还巧妙地融入了现代审美理念,使售楼部在传承与创新之间找到了完美的平衡点。这些软装元素不仅提升了售楼部的整体美感,更让每一位客户在欣赏的同时,深刻感受到悦来这片土地的独特魅力与深厚情感。 总而言之,这座售楼部不仅仅是一个销售场所,更是一个连接过去与未来、传承文化与情感的桥梁。它以独特的设计语言和丰富的文化内涵,迎接着每一位前来探寻悦来故事的人。在这里,客户不仅能够享受到舒适愉悦的购房体验,还能在购房的过程中体验到一种文化的传承与情感的共鸣,让每一次选择都成为一次心灵的归宿。
Judging Comments
The design of Yuelai's sales center thoughtfully blends classical and modern elements, reflecting the area's historical significance and vibrant present while hinting at its promising future. With a spacious, bright interior and a rhythmic layout, the space is crafted to create a welcoming environment for potential homebuyers. Soft lighting and warm colors combine to offer a tranquil atmosphere, ensuring that every visitor feels at ease and embraced by the comfort of home.
Positive Comments