Communication

KOBE STORKS japan professional basketball

Extra Form

Country	Japan
Year	2025
Award	WINNER
Client	KOBE STORKS Co., Ltd.
Affiliation	GWG Inc.
Designer	Akihiro ikegoshi
English	KOBE STORKS is one of the clubs in the Japan Pro Basketball League and is known for winning the domestic B2 title. They had lost the excitement and vision to unite players and supporters and bring back glory. Our designers were tasked with reimagining KOBE STORKS as a modern, world-class club. The result is a new brand that is visually striking and expresses bold confidence. We will go to play with KOBE people and fans. KOBE, even in Japan, has a history and an exotic atmosphere. We have recovered from the major earthquake disaster. We have created a new brand that is striking, bold and expresses confidence to move forward with KOBE.
Native	神戸ストークスは日本バスケットボールリーグに所属するクラブの一つであり、国内B2タイトルを獲得したことで知られています。彼らは選手とサポーターを団結させて栄光を取り戻すという興奮とビジョンを失っていた。私たちのデザイナーは、神戸ストークスを現代的な世界クラスのクラブとして再考するという任務を負っていました。その結果、視覚的に印象的で、大胆な自信を表現した新しいブランドが誕生しました。神戸市民や全国の神戸ストークスファンと進んでいきます。 日本の中でも歴史があり、異国情緒あふれる街、神戸。私たちは大地震災害から立ち直りました。コミュニティとともに前進するために、私たちは印象的で大胆、そして自信を表現する新しいブランドを立ち上げました。
Website	www.gwg.ne.jp
Positive Comments
Judging Comments	KOBE STORKS' rebranding has been highly acclaimed for its bold and confident visual identity, successfully restoring the club’s sense of unity and ambition. By incorporating Kobe’s rich history and resilience, the design captures the spirit of both the city and its passionate supporters. The modern, world-class branding reinforces the team’s competitive edge, inspiring both players and fans. This transformation has brought back excitement to the club, symbolizing a renewed commitment to excellence and community engagement.

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