Communication

COCON

Extra Form

Country	Japan
Year	2023
Award	WINNER
Client	WAKO Inc.
Affiliation	PIVOT and TRIPLET DESIGN Inc.
Designer	Tsuyoshi Omori, Yuki Matsuura, Emi Sasaki
English	Due to the COVID-19 situations, face-to-face communication has decreased. That led people to become less influenced by external factors. And they are giving first priority to their own sense of values and pursuing so-called “mindful shopping”. COCON is a brand that brings in an element of narrative for jewelry redesign services. The one and only design can truly reflects you, and its brilliance will make its wearer’s everyday life more colorful. On top of that, jewelry redesign service can help alleviate environmental problems. Thus, the renewed jewelry represents not only your true selves but your awareness of environmental issues as well.
Native	コロナ禍によりリアルコミュニケーションの喪失を経験した私たちは、ステータスやトレンドといった外的志向に左右されるのではなく、自分の価値観を起点とする「マインドフルな購買」を求める傾向に変化しました。この傾向は、ファッションも例外ではありません。 COCONは、ジュエリーリフォームにナラティブという視点を取り入れ、私たちとジュエリーの止まっていた時間を再び動かすブランドです。世界でひとつのデザインは自分らしさを映し、その輝きは身につける人の毎日を美しく彩ります。また、ジュエリーリフォームは限りある天然資源を有効活用することにつながり、資源採掘に関わる環境問題の解決に貢献。自分らしく変化させ、磨き直した宝石は、身につける人の自分らしさだけでなく、「環境に対する価値観」までも映し出します。 持つ喜びを、纏う幸せに変える、新しいジュエリーライフをご提案します。
Website	cocon-jewelry.com
Positive Comments

1. in Industrial
   

   MAKE IT CLEAN

2. in Industrial
   

   FoldWave

3. in Industrial
   

   JEISYS MEDICAL LINEARZ

4. in Industrial
   

   Running badger electric go kart

5. in Industrial
   

   KAN

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   One piece anti theft backpack

7. in Industrial
   

   DuoSTiX Hand Shower

8. in Industrial
   

   Wild wild child Fragrance Collection

9. in Industrial
   

   Exlicon Multi shape design tool

10. in Industrial
    

    Raresee The Eclipse

11. in Industrial
    

    Plani

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    Seal Built with Native Soil

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    Carry On

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    Hypergrowth Onboarding Kit

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    cocoda chair

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    Ecological friendly multifunctional felt bag

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    HeatConductive Smart Textiles CrossOver Scarf

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    COS Conveyer

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    A fast applied airbag fixing bandage

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    TenKi Spliced magnetic suction toys

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    MODULE collection DEESAWAT x SCG x JJD KMUTT

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    Double Sided Chair

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    Modular Screening Clinic for COVID19

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    NBCQ Sound beach camping lamp

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    The Sound of Length

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    Degradable flowerpots without transplantation

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    STRIX

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    Highland

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    Smart bedside lamp

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    Antige Micro needles Therapy System

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    Loven Collection

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    UNION MEDICAL UNIPICO

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    ACE MEDICAL Medical Humidifier AHC Series

34. in Industrial
    

    Single RF needle

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    TRIFIT

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    Smart Posture Measurement BAREUM series

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    ENT Medical Chair System

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    STEADFAST Coffee Brewer

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    yokun Olfactory Training System

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    PANCOM Hope thermometer campaign branding

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    Listener

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    sos balloon

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    FUN TO barbecue integrated box

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    Aunion Objet Multi Plug

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    Transper

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    Cozy Time

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    In Outside

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    nabos Modernly reinterpreted Soban series

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    Emergency Staircase

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    Occhiali Da Sole Pin

51. in Industrial
    

    ACCOMPANY

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