Communication

Typeface Research Project

Extra Form

Country	Japan
Year	2018
Award	Winner
Affiliation	Graphic Communication Laboratory
Designer	Noriyuki Kasai
English	Most of Hiragana in Mincho (serif style) are designed in Kaisho (square style) in order to maintain balance with Kanji in Mincho. The origin of Hiragana comes from Kanji and it has simplified its shapes and developed its own style called Sosho (cursive style) in Meiji era. Thus Kanji in Mincho and Hiragana in Kaisho were often used together. This study is designed to develop reconstruction of characters Hiragana in Mincho by visualizing ductus and pressure of original form of Shuei-Mincho (A-OTF Shuei-Mincho StdH).
Native	多くの明朝体のひらがなは、楷書体として存在しており、漢字の明朝体との調和を保っている。 これはひらがな自体が漢字を崩した草書体に由来するところから、明治以降、多くの明朝体活字が生まれたが、 ひらがなに関しては、それが持つ流麗さ、または可読性をもたせることを優先させていたので、 抑揚のある手書き文字の形、つまり楷書体を明朝体と混在して残したと考えられる。 今回の研究では、秀英明朝初号（A-OTF 秀英初号明朝 Std H）を使い、明朝体「ひらがな」における 運筆と筆圧を軌跡として可視化し、文字の再構築をおこなってみる。

1. in Communication
   

   EYEV

2. in Communication
   

   Ridiculous Car Crashing New Media Art

3. in Communication
   

   THE WEE THINGS

4. in Communication
   

   Hand in hand family fruit

5. in Communication
   

   HWARANG

6. in Communication
   

   RunnaB

7. in Communication
   

   Read The City Symposium

8. in Communication
   

   Wingk app for the visually impaired

9. in Communication
   

   distancE Cafe Brand Identity Design

10. in Communication
    

    Tmall Autocare Tuning Center

11. in Communication
    

    heen Pinkme Blueme

12. in Communication
    

    IROIRO Eco Friendly Natural Life SOAP BAR

13. in Communication
    

    Absolut Lab

14. in Communication
    

    Korea Dessert Samlip Yakgwa and Samlip Manju

15. in Communication
    

    Theiere

16. in Communication
    

    Brand Design for LUHA SHOP

17. in Communication
    

    COCON

18. in Communication
    

    KHASTO Brand Identity

19. in Communication
    

    Scott fabric deodorizers packaging

20. in Communication
    

    Smart Home Network Wall Pad HNF I8240

21. in Communication
    

    WATER APP

22. in Communication
    

    Intelligent Wind Turbine Prediction System

23. in Communication
    

    Smart Irrigation Agriculture Platform

24. in Communication
    

    Packing for CHJ Jewellery products

25. in Communication
    

    ANANTI Journey

26. in Communication
    

    PANCOM MONEY HEIST NETFLIX BTL ADVERTISING

27. in Communication
    

    THE Craving

28. in Communication
    

    Premium makgeolli Weorabi

29. in Communication
    

    GENG TIAN

30. in Communication
    

    WARNING

31. in Communication
    

    MYCRO BAY

32. in Communication
    

    Artisans of Korea

33. in Communication
    

    build up

34. in Communication
    

    2and4

35. in Communication
    

    ZERO Brand Identity

36. in Communication
    

    Lan Ya Bai Yun

37. in Communication
    

    Ding Ding HK Tramways Board Game

38. in Communication
    

    YUEXIANG LAKE JING MARKETING CENTER

39. in Communication
    

    Soundcore A Lin Online Concert

40. in Communication
    

    The Grand Footless Horse Festival BI

41. in Communication
    

    365 days Taiwanese Foods Calendar

42. in Communication
    

    KOREA GOHEUNG YUZA WINE limited edition

43. in Communication
    

    YUM

44. in Communication
    

    Best Authorized Dissemblers

45. in Communication
    

    Strawfree packaging series

Designed by sketchbooks.co.kr / sketchbook5 board skin