Communication

ANKO Brand Design

Extra Form
Country Chinese Taipei
Year 2020
Award WINNER
Client ANKO FOOD MACHINE
Affiliation Process Group
Designer Estela Lin, Xinhong Yeh, Kaiching Liu, Jules Li, Yiru Huang USM Design
English ANKO is a leading brand in Taiwan’s food machinery industry, providing a comprehensive solution to safe and delicious cuisines with knowledge of various ethnic recipes. In this market, it is necessary to create a professional and rational image, while it must consolidate the warm, innovative and delicious feeling of foods. Hence, for the expression of the integration of exquisite craftsmanship and a wide range of food recipes, we designed the supporting graphics inspired by blooming flowers to associate with the rich and emotional experience of visual and taste of foods and also show ANKO’s innovation capability and versatile services.
Native ANKO安口食品機械是台灣食品機械產業的龍頭品牌,提供安心可口美食的全方位解決方案,提供各種族食品配方知識。在此市場需要給予人們專業、理性的形象,同時也需兼固食品溫暖,創新的美味可口的感受。設計上,為表現精緻的工藝技術與廣博的各種食品配方的整合能力,我們運用如花朵般盛開的輔助圖形,連結了食物在視覺及味覺多變的感性體驗, 更表現出在食品創新及多元的服務。 普羅賦予安口全新形象,為品牌融入更多感性元素,深化品牌價值的傳遞,進一步與客戶連結,讓客戶能深刻感受到安口的品牌價值。透過全面且系統化的規劃,將品牌識別設計延伸落實至品牌圖像、展場、產品型錄、名片、機器操作面板等接觸點,與安口共同打造品牌嶄新面貌。 建立於精緻的工藝技術與廣博的食品配方知識,安口透過高度整合能力提供全方位解決方案,其輔助圖形利用如花朵般盛開的豐富層次,襯托出品牌兼具文化與溫度的服務,動態特色則點出品牌持續傳承道地的好滋味,為客戶創造出源源不絕的獲利動能。
Website www.process-group.com/taiwan
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  1. House with skip terrace

  2. LHarmonie Oceanique

  3. Red Moon

  4. KYF Office

  5. Light and Sense

  6. The community library of sunset impression

  7. Kamakura country Club Renovation

  8. MACIO G Series Ladies Dressing Room

  9. Hair room TOARU

  10. MOUNTAIN LIVING

  11. Room With A View

  12. Enchanting Haven

  13. That is good enough

  14. Exclusive Aesthetics

  15. Revamp HK Intangible Cultural Heritage Centre

  16. Playground for Preschoolers

  17. CRRC History Cultural Street Exhibition Hall

  18. DANCING RIBBON

  19. The Heart Of It All

  20. A hundred flavors

  21. Perth Apartment

  22. Gu Bei Private Residence

  23. Timemory

  24. Subtle lighting

  25. THIDAMOON

  26. Hue Memorial park BonHyangJeon

  27. Red brick Courtyard House

  28. Lively Classic

  29. Tower in the Cloud

  30. Tan Charm Geometric Feature

  31. Keep Feeling Art Center

  32. SHENZHEN 8 MALL

  33. Wenxi Yihaoyuan Clubhouse

  34. Future Deja Vu

  35. CRRC Tianjin Jin Pu City Exhibition Hall

  36. line in old town

  37. Sunshine Rhythm

  38. Hsing Tian Kong Moral Education Classroom

  39. Pingtungs Civic Park Inclusive Playground

  40. Wabi sabi Elegance

  41. DEKTON AND COSENTINO PAVILION

  42. Bellagio

  43. Pandora Box

  44. MORE THAN SIMPLCITY

  45. Between line and structure

  46. Sparkling cloud

  47. Divine Afflatus

  48. 17th MIDNIGHT

  49. Pink Dream

  50. Lingering Scent of Tea

  51. 75 Degree White

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