Communication

THE ORM

Extra Form

Country	Korea
Year	2019
Award	Winner
Client	Kyowon
Affiliation	IDEA DO IT
Designer	YEROK AHN, YEONGKEUN JEON, JUYOUN KWON, NAYOUNG KIM, HEASOO SHIN
English	THE ORM is a Life style brand which is founded by Kyowon Group. It sells consumer goods for all family members that can be used in their daily life such as cosmetics, health supplements, daily necessities and living care products. We have interpreted the name of band as “right” and “appreciate(valuable)”. By combining them its slogan can be “the value beyond RIGHT”. A graphic motif we have developed is that the one circle pops out from the other unified circles. It visualizes the action that people making their better and more right choice.
Native	더오름은 기업 ‘교원’의 라이프 스타일 브랜드로, 일상생활에 필요한 화장품, 생활용품, 건강기능 식품, 리빙케어 제품 등 가족 구성원 모두가 일상적으로 사용하는 소비재 상품을 판매합니다. 우리는 더오름이라는 브랜드이름을 ‘옮음’과 ‘가치’ 두 가지 의미로 해석하였습니다. 두 의미를 합쳐 ‘옳은 것 중에 더 옳은 선택.’ ‘옳음 그 이상의 가치’라는 슬로건으로 풀어냈습니다. 더 나은, 더 옳은 선택을 하는 모습을 시각적으로 보여주기 위해 통일된 다수의 동그라미 중 하나만 튀어오른 모습을 그래픽 모티브로 개발하였습니다. 그래픽모티브는 브랜드 아이덴티티를 명확히 인지될 수 있도록 로고 및 패키지에 통일되도록 적용하였습니다.
Website	http://www.creativedoit.com/portfolio/de...;part_idx=

1. in Communication
   

   Exile

2. in Communication
   

   MPU Drama Club and Drama Night Visual Design

3. in Communication
   

   Everyday Holiday

4. in Communication
   

   SNAKE PARADOX OF NUCLEAR POWER

5. in Communication
   

   Folding Hangeul

6. in Communication
   

   Arttab

7. in Communication
   

   Xitst

8. in Communication
   

   Origami Letter

9. in Communication
   

   invitros

10. in Communication
    

    OKOSIX Biodegradable Face Mask Package Design

11. in Communication
    

    CMCC Smart student ID

12. in Communication
    

    Emotion Cloud

13. in Communication
    

    Neuraderm brand design

14. in Communication
    

    TEAZEN Kombucha

15. in Communication
    

    Condoms with a sex board game

16. in Communication
    

    The Pola and the Lightning Dinosaur Series

17. in Communication
    

    Chansol Korean Medicine Brand Identity Design

18. in Communication
    

    Hokuriku Kawara Branding

19. in Communication
    

    Metaverse NFT Project Hon

20. in Communication
    

    2nd Taiwan Film Festival in Toronto

21. in Communication
    

    Babeldream cafe brand identity renewal design

22. in Communication
    

    Asan Korea First Hot Spring City

23. in Communication
    

    Bamboo Shadow and Breeze Bamboo Brewing

24. in Communication
    

    Power Energy Systems Visualization Platform

25. in Communication
    

    Uterus examiner

26. in Communication
    

    Manmool

27. in Communication
    

    Ofmom Formulamate

28. in Communication
    

    IOC of Tongji Hospital

29. in Communication
    

    ANBD Tokyo Exhibition 2023

30. in Communication
    

    hashi

31. in Communication
    

    RADEN

32. in Communication
    

    Genetic Linkage

33. in Communication
    

    The Beauty of Taiwan Nature Tableware Set

34. in Communication
    

    TailsPark

Designed by sketchbooks.co.kr / sketchbook5 board skin