Industrial

N FERA Sport SU2

Extra Form

Country	Korea
Year	2020
Award	WINNER
Affiliation	NEXEN TIRE
Designer	SHIN SOUNG TAE, CHOI SEUNG IL
English	-DESIGN MOTIFS : An sharp concept was applied to the tread & side wall design of the tire Apply Car design line & Dynamic Speed, premium dot pattern. -Hysteresis Control Technology : Dynamic characteristic control through multi-functional SSBR-Filler coupling technology -Distortion Control Technology : Suppression of deformation by polymer macromolecular chain and entanglement structure and increase of block rigidity -Comp’d Micro-Adhesion Control : Improved adhesion to road surface under micro scale running conditions -Mechanical Interlocking Technology : Improved rigidity by applying Long chain polymr & High Loading silica
Native	1.디자인 모티브 : 자동차 캐릭터라인과 모터레이싱의 스피드 한 역동성 및 프리미엄 연속패턴의 현대적인 고급감 적용 2.고속에서도 탁월한 주행성능을 발휘하는 프리미엄 울트라 하이 퍼포먼스만의 스피디한 역동성을 시각적 은유 기법으로 심플한 디자인 구현 -인사이드 : 넓은 종그루브 적용으로 빗길 주행 시 배수성능 향상 -아웃사이드 : 코너링 시 집중되는 응력 대응을 위해 접지면적을 확대하여 블록강성과 고속 핸들링 성능 강화 -센터 : 리브 타입 적용으로 조종 응답성 향상과 안정성 강화 -횡그루브에 슬란트 적용은 제동시 추가되는 콤비네이션 그립으로 최적의 안정성 발휘 -최적화된 4채널 원주방향 그루브와 횡 방향 그루브의 최적 조합으로 수막 현상 방지 -타이어 프로파일 최적화로 핸들링, 제동, 내구성 등의 다목적 성능 강화 -접지압 균등 배분으로 이상마모 방지 & 길어진 트레드 수명 제공 -최적의 패턴 블록 배열 설계로 음압의 효과적인 감소 : 정숙한 주행 성능 실현

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   COLOR AFFINITY

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   CATAGLYPHIS

3. in Industrial
   

   Pimoji

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   Help You Up

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   air Tray

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   ODADO

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   pubo

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    Bite To Clean

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    Seasoning series design

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    ANKO Brand Design

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    Byton Production Base Office

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    La-cubo

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    The Route 7 Sports Facility

34. in Industrial
    

    CONCHIC

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    ROBO&SSOUL COFFEE

36. in Space
    

    Pure Essences

37. in Communication
    

    Burning Snow

38. in Industrial
    

    WINDSTICK

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    SILLYMANN JUMONY 550ml

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    Neuron T-ONE

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    EasyFLO Collection

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    DCP Project x Suwon

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    FidgetFingerFitness

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    ENERGY Gift mini

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    Urban Alice

46. in Communication
    

    Smart Leaflet

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    Tea Gauge

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    VTDI

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    N FERA Sport SU2

50. in Space
    

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    C.W. House

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    Nantong Ruyuan•Sishui Guitang

53. in Communication
    

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    Taicang•feiliyundi

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    HuiSheng lanhai

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    The rhythm of metal

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    Frame Chair

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60. in Space
    

    Designing for Hiding

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