Communication

Lushan Yunwu Tea

Extra Form

Country	China
Year	2020
Award	WINNER
Affiliation	member
Designer	zhangyu
English	Lushan Yunwu Tea grows in the Lushan Mountain where the scenay is peerless in the world, and is named bacause of the unique varing clouds of this mountain. In the East Han Dynasty, many monks gathered in Lushan Mountian to pick tea, preach and recite poems, which makes the Lushan Yunwu Tea a Buddhist meaning. According to the cultural background of this tea, we designed this logo by combining the Chinese seal chatacter word“茶”with the symbol of moutain, people, water and cloud, which depicts the natural poetic environment the tea grows. The circular outline of this logo has a special Chinese meaning that symbolizes wealth and auspiciousness.
Native	庐山云雾茶，长于“匡庐奇秀甲天下”之称的庐山，时而淡云飘渺，笼罩山峰；时而云流千米，倾注深谷；蕴云蓄雾，便以云雾作为茶叶之名称“庐山云雾”，东汉时，庐山僧侣云集，采茶传禅，话茶吟诗，行云走雾的熏陶让庐山云雾茶多了一分禅意，从而形成其独特的醇香品质。我们依据庐山云雾茶的背景文化为设计思路，将logo通过篆体“茶”字结合山、人、水、云等元素进行设计创作，经设计将庐山云雾茶从图形引申出来，直抒刻画了茶所生长在流水山下、云卷云舒 的自然意境中；茶香萦绕，通过采茶人的匠心之作将庐山的茶文化传播于世界各地；加以天方地圆的外轮廓进行点缀，象征着海纳万千，富贵吉祥。“庐山云雾”用书法字体和logo组合相得益彰，且呼吁历史悠久的茶文化。

1. in Space
   

   GAOBU BOOK HOUSE

2. in Communication
   

   transient matter

3. in Communication
   

   Lushan Yunwu Tea

4. in Communication
   

   Top Tea House

5. in Industrial
   

   Roku

6. in Industrial
   

   Car Bridge

7. in Industrial
   

   Electric Maintenance Training

8. in Industrial
   

   OXYGENE

9. in Industrial
   

   D.BLOCK

10. in Industrial
    

    Mixx

11. in Communication
    

    보문 볼수록 매력있는 보문동

12. in Communication
    

    A HOLE in the Ozone

13. in Industrial
    

    Sweet Lamp

14. in Space
    

    The Museum Of Space

15. in Space
    

    Overlap strorage

16. in Industrial
    

    WILDLIFE

17. in Industrial
    

    Warm And Warm

18. in Industrial
    

    Gait assistant

19. in Industrial
    

    HanbokStore Branding

20. in Industrial
    

    Intact Hand

21. in Industrial
    

    Scaling RockClimbing

22. in Industrial
    

    Own Wheelchair

23. in Industrial
    

    Lantern Syringe

24. in Industrial
    

    Hanok Tea Table

25. in Industrial
    

    CONNECT

26. in Space
    

    Proto - headquarter

27. in Space
    

    Zhenshui Town Sales Center

28. in Space
    

    Out of Frame

29. in Space
    

    瀞謐 Concealment

30. in Industrial
    

    Woodboard Sterilizer

31. in Space
    

    LAVENICHE MARCH AVENUE

32. in Space
    

    Art Basketball Court

33. in Space
    

    Exhibition for Movie Detention

34. in Space
    

    Space stack

35. in Space
    

    Casa Cabana

36. in Space
    

    Tasted Flight _ Art Playground

37. in Communication
    

    Newker Logo

38. in Space
    

    THE H Green Art Plaza

39. in Industrial
    

    DENTAL BURHANDPIECE STERILIZER

40. in Space
    

    LIBERAL REALMS 自由國度

41. in Space
    

    CONNECTION 串聯

42. in Space
    

    A World of Whiteness

43. in Space
    

    Huang Residency

44. in Space
    

    Spark

45. in Space
    

    Lakeside Villa

46. in Space
    

    Tastes Paradise

47. in Space
    

    Gathering of Talents

48. in Space
    

    Simple Refined

49. in Space
    

    Creativity•New Realm

50. in Space
    

    The Object of Serenity

51. in Space
    

    The Name of Sewing

52. in Space
    

    Elegant Clean White Residence

53. in Industrial
    

    Unibott Himalayan Tea Cup

54. in Space
    

    Kanagawa Univ. Bldg. No.30

55. in Space
    

    YOLAND-CITY SALES CENTER

56. in Space
    

    HUAZHU SALES CENTER

57. in Space
    

    Splash Ink

58. in Space
    

    TAISI

59. in Industrial
    

    EasySET Exposed Shower System

60. in Communication
    

    SchoolFullOfDreams

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