Communication

KIHACHI STYLE

Extra Form

Country	Japan
Year	2021
Award	WINNER
Client	KIHACHI
Affiliation	DODO DESIGN
Designer	Dodo Minoru, Fujii Chihiro
English	We have redesigned the package for "KIHACHI STYLE" which is a casual gift of "patisserie KIHACHI". For adult women, the whole is put together in gorgeous coloring in pale tones, and it has been reborn as a new "KIHACHI STYLE" that is more feminine and not too sweet. The layout of the font with a rhythm on the side and the uniform color are used to make it look beautiful when lined up in the store. In addition, all six types of different illustrations are provided, aiming at a package that makes the time to choose a gift more fun.
Native	自然な素材選びと、意外な味の組み合わせ、さまざまなエッセンスを加えたスイーツを提供している「patisserie KIHACHI」のカジュアルギフトである「KIHACHI STYLE」のパッケージをリニューアルデザインさせていただきました。大人の女性に向けて、全体をペールトーンの華やかなカラーリングでまとめ、より女性らしく、そして甘すぎない新しい「KIHACHI STYLE」に生まれ変わりました。側面のリズムのあるフォントの配置やカラーの統一など、店頭に並んだ際も美しく見えるように意識しています。また、全６種類に異なるイラスト施し、ギフトを選ぶ時間がより楽しくなるようなパッケージを目指しました。
Positive Comments

1. in Space
   

   House with skip terrace

2. in Space
   

   LHarmonie Oceanique

3. in Space
   

   Red Moon

4. in Space
   

   KYF Office

5. in Space
   

   Light and Sense

6. in Space
   

   The community library of sunset impression

7. in Space
   

   Kamakura country Club Renovation

8. in Space
   

   MACIO G Series Ladies Dressing Room

9. in Space
   

   Hair room TOARU

10. in Space
    

    MOUNTAIN LIVING

11. in Space
    

    Room With A View

12. in Space
    

    Enchanting Haven

13. in Space
    

    That is good enough

14. in Space
    

    Exclusive Aesthetics

15. in Space
    

    Revamp HK Intangible Cultural Heritage Centre

16. in Space
    

    Ployground for Preschoolers

17. in Space
    

    CRRC History Cultural Street Exhibition Hall

18. in Space
    

    DANCING RIBBON

19. in Space
    

    The Heart Of It All

20. in Space
    

    A hundred flavors

21. in Space
    

    Perth Apartment

22. in Space
    

    Gu Bei Private Residence

23. in Space
    

    Timemory

24. in Space
    

    Subtle lighting

25. in Space
    

    THIDAMOON

26. in Space
    

    Hue Memorial park BonHyangJeon

27. in Space
    

    Red brick Courtyard House

28. in Space
    

    Lively Classic

29. in Space
    

    Tower in the Cloud

30. in Space
    

    Tan Charm Geometric Feature

31. in Space
    

    Keep Feeling Art Center

32. in Space
    

    SHENZHEN 8 MALL

33. in Space
    

    Wenxi Yihaoyuan Clubhouse

34. in Space
    

    KZ MOBILITY Parking Lot

35. in Space
    

    Future Deja Vu

36. in Space
    

    CRRC Tianjin Jin Pu City Exhibition Hall

37. in Space
    

    line in old town

38. in Space
    

    Sunshine Rhythm

39. in Space
    

    Hsing Tian Kong Moral Education Classroom

40. in Space
    

    Pingtungs Civic Park Inclusive Playground

41. in Space
    

    Wabi sabi Elegance

42. in Space
    

    DEKTON AND COSENTINO PAVILION

43. in Space
    

    Bellagio

44. in Space
    

    Pandora Box

45. in Space
    

    MORE THAN SIMPLCITY

46. in Space
    

    Between line and structure

47. in Space
    

    Sparkling cloud

48. in Space
    

    Divine Afflatus

49. in Space
    

    17th MIDNIGHT

50. in Space
    

    Pink Dream

51. in Space
    

    Lingering Scent of Tea

52. in Space
    

    75 Degree White

Designed by sketchbooks.co.kr / sketchbook5 board skin