Communication

Premium branded chicken TANZAWA JIGURO SYAMO

Extra Form

Country	Japan
Year	2022
Award	WINNER
Client	YAMAJI FOOD SYSTEM
Affiliation	TANABE CONSULTING Co., Ltd.
Designer	Akihiro Sugiyama, Daisuke Matsui, Hirokazu Egawa, Aya Fushimi, Yuusuke Inoue
English	A chef aims to perfect quality of Tanzawa Jiguro Syamo. The fine taste of Tanzawa Jiguro Syamo chicken is a product of Tanzawa’s rich nature and antibiotic-free environment. We offer two series of products; Aburi Jikara, a charcoal-grilled dish where the aroma boosts the flavor. Second, the superb Umami Jikara—an a la carte series. We hope that the luxury packaging of this premium product appeals to fine diners. The leaflet and website explain the breeding method, the thoughts of the chefs, and the latest freezing technology for freshness. The story and values enhance the taste, making it a unique brand. Enjoy our products and values.
Native	地鶏を知り尽くした料理人が、品質を極めたいという思いのもと「自らが生産者になる」ことを決意し飼育を始めた丹沢滋黒軍鶏。水と空気に恵まれた丹沢の大自然の中で、抗生物質を一切使わずに完全無投薬で飼育された丹沢滋黒軍鶏は、普通の鶏とは一線を画す最高の品質、ほんものの味に仕上がりました。その想像を超える美味しさを十二分に堪能していただくため、自信をもって二つのシリーズをご用意。一つは、鶏の味わいをシンプルに炭火焼きで楽しむ「炙りぢから」。備長炭の芳ばしい香りが丹沢滋黒軍鶏の旨みを引き立てるシリーズです。もう一つは鶏を極上の料理に仕上げた「旨みぢから」。丹沢滋黒軍鶏の旨みを最大限に引き出したプロの料理人による一品料理のシリーズです。このプレミアムな商品を、プレミアムな方々に、プレミアムなシチュエーションで召し上がっていただきたいという思いを込めて、パッケージではセレブ感のあるテーブルコーディネートで商品を訴求し、美味しさと共に、食する時の華やかな気分も表現しています。またリーフレットやWEBサイトで、飼育方法のこだわりや料理人の思い、鮮度を落とさずにお届けできる最新の冷凍技術などを紹介し、この商品がプレミアムである理由を詳しく説明しています。商品を取り巻くストーリーと世界観が、特別な美味しさをさらに印象づける、丹沢滋黒軍鶏独自のブランディングとなっております。ぜひ、この世界観も含めた商品をご堪能いただければ幸いです。
Website	www.ziguro-online.shop
Positive Comments

1. in Communication
   

   MCM METAVERSE VIRTUAL STAGE

2. in Industrial
   

   Minta Water Filter Integrated Kitchen Faucet

3. in Industrial
   

   AIRIO Basin Collection

4. in Communication
   

   Lotte Department Store Dongtan Branding

5. in Communication
   

   Smart Meeting Room Doorplate

6. in Industrial
   

   Biot sample collection robot medical device

7. in Space
   

   Taiyuan Longfor Tianju

8. in Space
   

   Seocho Grand Xi Skydeck

9. in Communication
   

   Map for different segments of population

10. in Communication
    

    a map for older persons

11. in Communication
    

    Expressions that Know You Better

12. in Communication
    

    FunPlus 10th anniversary gift box

13. in Space
    

    Liberte

14. in Communication
    

    Premium branded chicken TANZAWA JIGURO SYAMO

15. in Space
    

    Jenga Box

16. in Communication
    

    Auditory Experience Design of BODYFRIEND

17. in Communication
    

    Litemove Rebranding

18. in Communication
    

    hugrug

19. in Space
    

    ResoNet Pavilion I

20. in Communication
    

    NC TYPE PLAY

21. in Communication
    

    NCSOFT Welcome Kit for New Employee

22. in Communication
    

    WELCOME Typeface Design

23. in Communication
    

    Jiangmen Culture and Tourism Brand Logo

24. in Communication
    

    LVUPGG Esports Tournament Platform

25. in Industrial
    

    BI XING

26. in Industrial
    

    WEISHI

27. in Space
    

    ACESITE PARK

28. in Communication
    

    SevenDays and NightsLoveIsDaylight

29. in Industrial
    

    Going Home

30. in Space
    

    Activity Centre in Longwan Urban Village

31. in Industrial
    

    BDIC desktop lamp

32. in Industrial
    

    Ca Va Bien

33. in Industrial
    

    Floral Humidifier

34. in Communication
    

    Coloreat : Chromatology in Food coloring

35. in Industrial
    

    Multi cell

36. in Communication
    

    OROT

37. in Industrial
    

    PRESORE

38. in Industrial
    

    Nip Steamer

39. in Industrial
    

    BTRC

40. in Industrial
    

    ASAP

41. in Industrial
    

    LTO Portable Cold Brew Coffee Bottle

42. in Industrial
    

    999 Brand new Cooling Ointment

43. in Space
    

    ZHONGHAI LIWAN SHANGCHEN MARKETING CENTER

44. in Communication
    

    AI Learning Assistant ASKBOB

45. in Industrial
    

    swasher001

46. in Industrial
    

    B 815AS

47. in Space
    

    House with a garden

48. in Communication
    

    JJSSBROS Workwear

49. in Communication
    

    Banshan Boxer Brief

50. in Industrial
    

    Child safety seat for a school vehicle Ciily

51. in Space
    

    PENTAHEAL Clinic Rebranding

52. in Communication
    

    IGINA Shower Toilet Collection

53. in Space
    

    Mayfair by the sea

54. in Industrial
    

    A5

55. in Space
    

    SM Residence

56. in Space
    

    Ship79

57. in Space
    

    HONG AN LI YUAN SALES CENTER

58. in Space
    

    Pura Vida

59. in Industrial
    

    LAON PEOPLE 3D dental Scanner True Scan

60. in Space
    

    Space Trio For The Elderly

Designed by sketchbooks.co.kr / sketchbook5 board skin