Communication

Comewithheavenlywind

Extra Form

Country	China
Year	2021
Award	GOLD WINNER
Affiliation	JILIN ANIMATION INSTITUTE
Designer	FENG JIAHAO
English	The design scheme selects the unique presentation mode of visual and olfactory dual sensory stimulation: the visual part starts from the popular flat design style, supplemented by the multi-dimensional design of classic Hangzhou font design, geometric graphic design and color design; In terms of smell, he chose to represent and interpret the unique smell of Hangzhou. Let more people know and perceive the regional culture of Hangzhou. It is the meaning of this brand image design to fully convey the brand culture connotation and create certain commercial value through the brand image design of the cultural brand “Come with heavenly wind”.
Native	方言是地域文化的活化石，相比于普通话，方言对于地域文化、事物的表述力道往往更强。 杭州方言虽然适用范围不大，但在东晋时期就已经出现并相传至今，悠久的历史使其独具设计意义。 在全国推广普通话的大环境下，方言文化慢慢在年轻人群中被忽视。据调查，能熟练使用杭州话的年轻人，比例不到9.2%。 设计方案选用了视觉、嗅觉双重感官刺激的独特呈现方式：视觉部分从时下流行的扁平化设计风格入手，辅之以经典杭州词句字体设计、几何平面设计及色彩设计等多维度的设计进行诠释；嗅觉方面则选择了能够代表杭州的独特气味去表现与解读。让更多的人认识、感知杭州地域文化。 通过对原创文化品牌“寻风来”的品牌形象设计全力传达品牌文化内涵，并创造一定的商业价值，正是本次品牌形象设计的意义。
Positive Comments

1. in Communication
   

   Adult Children Test Book

2. in Industrial
   

   Design for children

3. in Communication
   

   Contour dust app

4. in Communication
   

   Adjustable label

5. in Communication
   

   Comewithheavenlywind

6. in Industrial
   

   InkRuler

7. in Industrial
   

   Soap sharpener

8. in Industrial
   

   Ostrich balance car

9. in Industrial
   

   Protecter

10. in Industrial
    

    New Defend the net

11. in Space
    

    Because & So Couture

12. in Space
    

    Aplomb Life

13. in Communication
    

    Revive Salted Fish

14. in Industrial
    

    Parent-Child Shopping Cart

15. in Industrial
    

    SH-Hero Pen Box

16. in Communication
    

    information design

17. in Industrial
    

    momom

18. in Industrial
    

    SimpleVaccineNeedle

19. in Industrial
    

    ADAPTIER

20. in Communication
    

    Hao Chi De King Cuttlefish Logo

21. in Industrial
    

    JIN GU

22. in Industrial
    

    APMS-1020A / Air purifier and Humidifier

23. in Industrial
    

    AQUA PEELING

24. in Space
    

    Yunnan Baiyao Dali Park

25. in Communication
    

    Design of Epidemic Prevention System

26. in Industrial
    

    SMART-BOX

27. in Communication
    

    Zealren Design

28. in Space
    

    Snail Bay

29. in Space
    

    FRAME

30. in Space
    

    City of Light

31. in Industrial
    

    Bird's sake cup

32. in Industrial
    

    Toy Lamp NORA

33. in Communication
    

    Hope Water Branding

34. in Industrial
    

    City Toilet

35. in Space
    

    BINZHOU TENTIMES PARK ONE SALES CENTER

36. in Communication
    

    GYNOBETACARE

37. in Industrial
    

    LDM Laser Distance Measurement

38. in Industrial
    

    Portable Pearl China Tableware Set

39. in Space
    

    ONE RIVERSIDE MANSION

40. in Space
    

    WHEN LIFE MEETS LIGHT

41. in Space
    

    Merchants· The Bund of Nantong

42. in Industrial
    

    2020 Korea Public Service Ad Festival

43. in Space
    

    Wuxi Shi Ba Dang Restaurant

44. in Industrial
    

    Building blocks for general structures

45. in Space
    

    HCH Fashion Boutique Store

46. in Space
    

    SUNAC Chongqing One Sino Park

47. in Space
    

    RONSHINE JONOON · MOON & YARD

48. in Space
    

    Wood, Stone, Serenity

49. in Space
    

    THE TASTING ROOM

50. in Communication
    

    WAFERS LAB

51. in Space
    

    Tanya Chua [LEMURIA] world tour 2016

52. in Communication
    

    KIHACHI STYLE

53. in Industrial
    

    The bloom slim

54. in Space
    

    CM Cruise Terminal Sales Center

55. in Communication
    

    Grampus Brand Identity

56. in Communication
    

    Comme Aesthetic Brand Identity

57. in Space
    

    GREENLAND IN OPTICS VALLEY Sales Center

58. in Industrial
    

    Z-LAMP

59. in Space
    

    Deloitte Taiwan

60. in Industrial
    

    POTENZA RF Needle Laser

Designed by sketchbooks.co.kr / sketchbook5 board skin