One more the earth?

Coummunication
Area
China
Year
2017
Award
WINNER
Affiliation
Changsha Social work college
Designer
hongwei hu
English
In the life of the common "another bottle (cans)" and other winning phenomenon as the carrier, the background of the uneven meaning of the earth and the environment is suffering from the increasingly serious damage. The use of graphic replacement will change the winning information into the earth, a strong visual impact of the expression of the environment, protect the earth's theme demands.
Native
以生活中常见的“再来一瓶(罐)”等中奖现象为载体,背景的斑驳不平寓意着地球和环境正遭受着日益严重的破坏。运用图形替换将中奖信息变化为地球,强烈的视觉冲击力表达出了珍爱环境、保护地球的主题诉求。