Communication

NCSOFT Welcome Kit for New Employee

Extra Form

Country	Korea
Year	2022
Award	WINNER
Affiliation	NCSOFT
Designer	Heunsaem Oh, Jaehee Jang, Juyeon Hong, Hong Kim
English	Welcome kit is NC's welcome and cheering message to the new employee. As it is the first time to experience a brand since joining the company, it is designed to reflect the renewed brand identity and experience the company's value. The newly renewed Welcome Kit offers a series of steps to open the package and take out all the items, allowing you to experience the message that NC wants to deliver. Considering the environment in which IT products are often used, the items are composed of wireless charging mouse pad, USB line cleanup clip, and phone grip talk. Let's hope they will develop infinite possibilities by creating the future of NC.
Native	웰컴키트는 입사 후 처음으로 브랜드를 손으로 접해보는 경험인 만큼 리뉴얼된 엔씨의 아이덴티티를 반영하여 기업의 가치를 경험할 수 있도록 하였다. 웰컴키트를 열고 모든 물품을 꺼내기까지에는 일련의 과정을 통해 엔씨가 전하고자 하는 메시지를 단계적으로 경험할 수 있다. 그 시작으로 케이스 메인 상단에 브랜드 슬로건 “Window to the Future”는 미래에 대한 비전을 제시하겠다는 의지이자 함께 미래로 나아가자는 초대이다. 케이스를 열면 나타나는 “Future Starts Here”는 엔씨에서의 새로운 시작에 대한 설렘을 전한다. 패키지는 단순히 물품을 담는 포장재가 아닌 브랜드 가치를 담는 틀이 되도록 했다. 패키지를 열지 않아도 내용물을 알 수 있도록 메시지와 물품의 아이콘을 상단에 프린팅 하였다. 메시지는 각 물품의 속성과 엔씨의 브랜드 핵심가치를 연결하여 개발했다. 마우스패드에는 “Creativity begins here”가, 노트와 펜에는 “Fill the passion”이 프린트되어 있는 식이다. 모든 물품을 다 꺼낸 뒤에는 패키지의 바닥면에 “Never Ending Challenge”가 프린트되어 있는 것을 발견할 수 있다. 이를 통해 웰컴 키트의 마지막 단계에서 즐거움으로 세상을 연결하고자 하는 도전이 시작되었음을 알린다.
Website	kr.ncsoft.com/en
Positive Comments

1. in Communication
   

   POSCO Interactive 360

2. in Communication
   

   ROUNZ

3. in Communication
   

   CleanMyMac X

4. in Communication
   

   Wan Cha

5. in Communication
   

   Garden

6. in Communication
   

   NATIONAL PATTERN BOOK

7. in Communication
   

   Light Box

8. in Communication
   

   Food Desert

9. in Communication
   

   Digital Twin Virtual School Device Management

10. in Communication
    

    Hangeul Braille integrated Universal Font

11. in Communication
    

    KITSCH COW BRAND IDENTITY

12. in Communication
    

    COLD SPRING ORGANIC BRAND IDENTITY

13. in Communication
    

    PRIOR CORPORATE IDENTITY

14. in Communication
    

    Governance Jungnang Local Brand Design

15. in Communication
    

    Graphic and Bullion of National Palace Museum

16. in Communication
    

    Live shopping platform Chakaday

17. in Communication
    

    Cabinet de Poissons

18. in Communication
    

    SPOON RADIO BRAND IDENTITY DESIGN

19. in Communication
    

    FISH CAKE GIFT SET PACKAGE

20. in Communication
    

    tanigawa hanare

21. in Communication
    

    Shinhan Bank MONEYVERSE fintech brand design

22. in Communication
    

    Potori typeface

23. in Communication
    

    DtB

24. in Communication
    

    Got it

25. in Communication
    

    Reminder note

26. in Communication
    

    Fashion Brand Romantic Tiger Branding

27. in Communication
    

    mindwalk Brand Identity Design

28. in Communication
    

    YUSHIN Corporation Identity Design

29. in Communication
    

    The Iron Squad Visual Branding

30. in Communication
    

    MEDIFOAM

31. in Communication
    

    Higan no Futari Two on the edge Poster

32. in Communication
    

    MCM METAVERSE VIRTUAL STAGE

33. in Communication
    

    Lotte Department Store Dongtan Branding

34. in Communication
    

    Smart Meeting Room Doorplate

35. in Communication
    

    Map for different segments of population

36. in Communication
    

    a map for older persons

37. in Communication
    

    Expressions that Know You Better

38. in Communication
    

    FunPlus 10th anniversary gift box

39. in Communication
    

    Premium branded chicken TANZAWA JIGURO SYAMO

40. in Communication
    

    Auditory Experience Design of BODYFRIEND

41. in Communication
    

    Litemove Rebranding

42. in Communication
    

    hugrug

43. in Communication
    

    NC TYPE PLAY

44. in Communication
    

    NCSOFT Welcome Kit for New Employee

45. in Communication
    

    WELCOME Typeface Design

46. in Communication
    

    Jiangmen Culture and Tourism Brand Logo

47. in Communication
    

    LVUPGG Esports Tournament Platform

48. in Communication
    

    SevenDays and NightsLoveIsDaylight

49. in Communication
    

    Coloreat : Chromatology in Food coloring

50. in Communication
    

    OROT

51. in Communication
    

    AI Learning Assistant ASKBOB

52. in Communication
    

    JJSSBROS Workwear

53. in Communication
    

    Banshan Boxer Brief

54. in Communication
    

    IGINA Shower Toilet Collection

55. in Communication
    

    Customized Meeting Assistant

56. in Communication
    

    Enterprise Knowledge Management System Design

57. in Communication
    

    Friends Visual Branding

58. in Communication
    

    Pure Series Packaging

59. in Communication
    

    BIGKIT Onboarding kit of BIGPICTURE

60. in Communication
    

    Follow follow 米 - Samsung Card SNS Event

Designed by sketchbooks.co.kr / sketchbook5 board skin