Industrial

HEALTRON S

Extra Form

Country	Korea
Year	2025
Award	WINNER
Client	ELESYS Co., Ltd.
Affiliation	PINO Co., Ltd.
Designer	PARK BUM HO, KIM DA AE, KIM JI SUNG, LEE CHAE YOUNG, JO YE WON
English	We analyzed what needs to build a premium line and whether to establish an identity by increasing the details to stand out for professionalism with the aesthetics and reliability of the appearance as a differentiated line that brings strong awareness to consumers, and we requested the establishment of a new premium line. We integrated the LCD part with the main body to be efficient in productivity, expressed the maximum aesthetics while using the mold on the front and side, and partially used champagne gold to express professional, practical, and luxurious materials. Thus, he styled a soft and cozy appearance that did not go out of style.
Native	무엇이 클라이언트사만의 새로운 프리미엄 라인 구축이 필요로 하며 우리는 소비자들에게 강한 인식을 가져다주는 차별화 된 라인으로 외형의 심미성과 신뢰성, 안정적인 형태로 전문성이 돋보이도록 디테일을 높여 또 하나의 아이덴티티를 정립할지 분석을 하였으며, 자사만의 새로운 프리미엄 라인 구축을 요망하였다. 사용자에게 부담을 주지 않으며 친근하게 다가갈 수 있는 안정적이고 부드러운 형태로서 고급화 된 디자인으로 차별화하여 해외시장에서의 점유율 상승 및 매출 증대를 예상을 하고 있다. 우리는 LCD부분은 본체와 일체화를 하여 생산성에 효율을 두었으며, 전면 및 옆면을 몰드를 이용하여 유려하면서도 심미성의 극대화를 표현하였으며, 부분적으로 샴페인골드를 이용하여 전문적이면서, 실용적, 고급스러운 재질을 표현하였으며, LED를 외형의 라인에 맞추어 포인트를 주었으며, 사용자의 평균 앉은키에 맞춰 높이를 결정하였다. 그리하여 유행을 타지 않는 고급스러움과 부드럽고 아늑한 외형을 스타일하였다.
Website	www.designpino.co.kr
Positive Comments
Judging Comments	This design has been highly regarded for its premium aesthetic and brand differentiation. By seamlessly integrating the LCD with the main body, the design enhances efficiency and usability while maintaining a sleek, professional look. The strategic use of champagne gold elevates the sense of luxury and reliability, reinforcing its high-end positioning. Additionally, the timeless and sophisticated styling ensures lasting appeal, making it a standout product in the premium market segment.

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