Extra Form
Country Korea
Year 2024
Client Young Chan KANG
Affiliation ist Studio
Designer Haneul WOO, Jiseong CHOI
English It's a device that expresses the philosophy of helping a most of students to leap to the top, and expresses the fact that the instructor's teaching philosophy can approach the actual SAT problem intention the fastest with a sense of direction and speed. In addition, curriculum naming and asset were developed and applied to various designs, and the intention was to let KYC know that it's a solution that helps students maintain interest in studying. a top instructors are influencers to students, there is a cultural phenomenon of collecting merchandise, and through this, we also focused on developing cool design products to encourage learning.
Native 우리는 상위권 학생만을 위한 수능이 아니라, 다수의 학생들이 공부에 흥미를 느끼고 상위권으로 도약할 수 있게 돕고자 하는 수학강사 강영찬의 철학을 표현하는 장치로 강사의 수업방향과 철학이 실제 수능 문제의 의도에 가장 빠르게 접근할 수 있는 방법임을 설명하기 위해 방향성과 속도감이 연상되는 도형을 타이포그래피에 직접 반영하는 방식을 취했습니다. 또한 강사의 커리큘럼과 강의 목표에 맞는 네이밍과 에셋 개발 작업을 진행해 여러 디자인에 확장시킬 수 있게끔 했는데, 로고타입에서부터 네이밍 작업에 걸쳐 이 디자인을 통해 가장 집중적으로 의도한 바는 수업 자체와 더불어 수능을 준비하는 모든 과정에서 학생들이 ‘흥미를 유지할 수 있도록’ 돕는 강사와 솔루션이 있다는 점을 알리는 것이었습니다. 한국 학생들에게 실력 있는 수능강사는 단순한 선생님이기보다 아이돌이자 인플루언서이기 때문에 강사의 수업을 듣는다는 증명으로써 머천다이즈를 수집하기도 하는데, 이런 현상과 문화를 긍정적인 방향으로 활용하고 학습 의욕을 북돋기 위해 시인성 높은 디자인 상품을 개발하는 데에도 주력했습니다.
Positive Comments
Judging Comments The "KYC Brand eXperience Design" by ist Studio was honored as a 'Gold Winner' at the Asia Design Prize 2024 for its innovative approach to educational branding. This design successfully conveys the philosophy of propelling students to academic heights, emphasizing the effectiveness of the instructors' teaching strategies in tackling SAT problems with clarity and speed. The jury appreciated the strategic curriculum naming and the creation of engaging assets that aim to sustain students' interest in studying. Furthermore, recognizing top instructors as influencers and the cultural trend of merchandise collection, ist Studio's design cleverly incorporates cool design products to foster a learning culture. This comprehensive branding solution stood out for its ability to merge educational philosophy with modern design, making learning appealing and maintaining student engagement effectively.
Board Pagination ‹ Prev 1 2 Next ›
/ 2
  1. TAFALONG Visual Design

  2. Welcome Bank Walking Visual Identity Design

  3. Golden Brushstrokes on Azure

  4. NYGDESIGN Identity Rebrand

  5. DREAM CANVAS STUDIO Visual Branding

  6. hohe Gyeongju Pool Villa Branding

  7. POSTECH Changeup Ground Leaflet

  8. Shuiyue Dongtian


  10. Hifive

  11. Utsuroi

  12. Change is the Only Difference Textile Series

  13. CRACK

  14. KYC Brand eXperience Design

  15. Sustainable Regeneration Consciousness

  16. Dear Earth

  17. YOYO

  18. Vocal Island

  19. FIZZ

  20. Nature Tea Syrup Bottle and Packaging Design

  21. Christmas Light Fantasia

  22. SUM Air Brand Identity Design

  23. WATER 2 App And Charger Display

  24. Banana paper projects Ashi

  25. Niigata Kameda Distillery

  26. MUTSRUM the beauty of Najeon Chilgi in Korea

  27. Berklee College of Music

  28. Hosil

  29. Infant Snap


  31. Exlicon MX A drawing tool without boundaries

  32. lalaif

  33. NILTO

  34. Ding OS Collaborative Computing OS

  35. Shroom

  36. Columbia New character IKKI

  37. Sine AI


  39. After

  40. Heineken Talk Label

  41. Eco Friendly Dolmen

  42. Suwon Hwaseong branding project

  43. BEAM Light Pollution Data Visualization

  44. EDUKOCCA Brand eXperience Design

  45. Artiant Hub Branding Design

  46. VRIN 3D

  47. 361 degree kids Jump Rope Limited Packaging

  48. Plu packaging design

  49. BEVERCITY brand design

  50. CREATIVIA Metaverse Platform

  51. PulseHeal

  52. Braille Emoji Design

  53. Columbia WAPPEN of 12 moutains in Seoul

  54. NEXERA

  55. KISANGCHEONG Alter Weather

  56. Growlin

  57. SPLASH

  58. Creative packaging design of red wine

  59. Cuppy bird

  60. Touring Torch

Board Pagination ‹ Prev 1 2 Next ›
/ 2

Designed by sketchbooks.co.kr / sketchbook5 board skin

나눔글꼴 설치 안내

이 PC에는 나눔글꼴이 설치되어 있지 않습니다.

이 사이트를 나눔글꼴로 보기 위해서는
나눔글꼴을 설치해야 합니다.

설치 Cancel

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5