JUDGING PANEL 2025



DIRECTOR. XINHONG YEH

CHINESE TAIPEI / PROCESS GROUP

 

Xinhong Yeh, the Creative Director of Process Group, is an accomplished brand expert with extensive integrated experiences across various fields in the industry. His job scope includes brand strategy, concept development, problem-solving, design implementation, and more. As the Creative Director at Process, Xinhong consistently reflects the essence of the brand, identifies unique brand positioning, and brings international recognition to the brand. In recent years, he has worked with various industry clients, helping them launch new brands or undertake rebranding. Xinhong has won many international accolades, including the World Brand Award, REBRAND 100, Good Design, iF Design, the German Design & Brand Award, Red Dot, and Taiwan Design BEST 100.

 

葉新鋐是瑞士Process普羅品牌的創意總監,同時也是一位成就卓著的品牌專家,擁有在產業各領域的全方位整合經驗。他的工作範圍涵蓋品牌策略、概念發展、問題解決、設計實施等。作為Process普羅的創意總監,葉新鋐總能精準掌握品牌的本質,找到獨特的品牌定位,並為品牌帶來國際認可,他與各種產業客戶合作,協助他們推出新品牌或重新塑造品牌形象。葉新鋐在Process 期間獲得了許多國際獎項,包括世界品牌獎、REBRAND 100、日本優良設計獎、iF設計獎、德國設計與品牌獎、紅點獎、Taiwan Design BEST 100等。

 

  1. KOREA
    Prof. Hyunsun Kim
    IDAS. Hongik University

  2. JAPAN
    Prof. Yoshimaru Takahashi
    Osaka University of Arts

  3. JAPAN
    Prof. Shingo Ando
    Kyoto Arts and Crafts University

  4. KOREA
    Prof. Euiyoung Chun
    Kyonggi University

  5. KOREA
    Prof. Sunah Kim
    Kumoh National Institute of Technology

  6. CHINA
    Prof. Chen Tao
    University of Shanghai for Science and Technology

  7. CHINA
    Prof. Xiang Chen
    School of Design Jiangnan University

  8. UK
    Prof. Ryan Jongwoo Choi
    Hanyang University

  9. USA
    Prof. Cliff Shin
    University of Illinois at Urbana Champaign

  10. CHINA
    Prof. Gou Rui
    Southwest Jiaotong University

  11. CHINA
    Prof. Yuxiang Kuang
    Jiangxi University of Finance and Economics art of school

  12. CHINA
    Prof. Bao Haimo
    Dalian Minzu University

  13. KOREA
    Prof. Beomkwan Kim
    University of Ulsan

  14. CHINA
    President. An Luo
    TEAMS Design

  15. JAPAN
    Director. Tetsuya Matsumoto
    KTX archiLAB

  16. KOREA
    Director. Yongrak Park
    FONTRIX

  17. KOREA
    Director. Sungho Park
    MINISO DESIGN CENTER

  18. DENMARK
    Designer. Sangwoo Cho
    JABRA

  19. JAPAN
    Design Manager. Narae Lee
    Yahoo! JAPAN

  20. JAPAN
    President. Masuo Fujimura
    Fujimura Design Studio

  21. KOREA
    Director. Liz YooNa Lee
    YNL DESIGN

  22. KOREA
    Director. Yena Choi
    B for Brand

  23. USA
    Sr. Design Manager. Kyu Lee
    SharkNinja

  24. CHINA HONGKONG
    Director. Danny Chiu
    Danny Chiu Interior Designs

  25. USA
    Director. Soo Yun Kim
    Cisco

  26. CHINA HONGKONG
    Creative Director. Regina Kwok
    Artwill Interior Design House

  27. JAPAN
    President. Atsumasa Tamura
    Atsumasa Tamura Design Office

  28. CHINESE TAIPEI
    Director. Xinhong Yeh
    PROCESS GROUP

  29. CHINESE TAIPEI
    Director. Tenniel Liu
    Exodus Solutions

  30. CHINESE TAIPEI
    Director. Kris Tsao
    DDG

  31. KOREA
    Director. Joohwang Kim
    lllayer

  32. CHINA HONGKONG
    Creative Director. Frank Lo
    MOI Interior Design

  33. KOREA
    Director. Hoyoung Lee
    250 DESIGN

  34. KOREA
    Director. Doyoung Kim
    DESIGNSORI

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