Director Joohwang Kim Co-Founder of lllayer       Today, Snow Peak has evolved beyond a camping equipment brand into a vast fandom and a symbol of lifestyle. After experiencing explosive demand during the pandemic and achieving record-high consolidated revenue of 30.7 billion yen in 2022, the company has continued to expand its global market presence even as the market normalized afte...

INDEX offers a more dimensional view of the design landscape across Asia by introducing design studios and companies that demonstrate clear design philosophies and notable achievements. Spanning graphic design, branding, spatial design, product, digital, and motion, INDEX focuses on emerging practices and looks beyond portfolios to examine how they work, where their ideas come from, and what they ...

  Kookie Santos Independent Designer · Creative Director       “Kookie is a Filipino designer whose practice begins with a simple belief: creating with intention is an act of care. From shaping the early years of Serious Studio to leading craft across global teams at Canva, her journey has been defined by curiosity, courage, and a willingness to stay close to the unknown. Now working ...

INDEX offers a more dimensional view of the design landscape across Asia by introducing design studios and companies that demonstrate clear design philosophies and notable achievements. Spanning graphic design, branding, spatial design, product, digital, and motion, INDEX focuses on emerging practices and looks beyond portfolios to examine how they work, where their ideas come from, and what they ...

  Kookie Santos Independent Designer · Creative Director       “Kookie is a Filipino designer whose practice begins with a simple belief: creating with intention is an act of care. From shaping the early years of Serious Studio to leading craft across global teams at Canva, her journey has been defined by curiosity, courage, and a willingness to stay close to the unknown. Now working ...

  Johnason Lo Founder & Creative Director of JL DESIGN       “Johnason Lo, founder of JL DESIGN, is a visionary who redefined motion graphics in Taiwan. Established in 2006 on the belief that 'Ideas are born out of questions,' the studio has evolved into an international agency balancing strategic strategy with storytelling. From global collaborations with HBO and Disney to shapin...

  Siavash Sufinejad Multidisciplinary Artist, Architect & Designer       “With a background in architecture, Siavash Sufinejad works across sculpture, mirrored installations, textiles, animation, and NFTs, reinterpreting ancient civilizations, myths, and symbolic archetypes through a contemporary digital lens. In his practice, the pixel operates as a conceptual language addressing ...

  Direrector Sil Jin Founder of CUZ        “Media art has entered an era in which it no longer remains something to be merely viewed, but functions as an environment capable of shaping human emotion and states of perception. The question of whether a screen can move beyond being a window for information and become a space for presence, breathing, and recovery is one that media and des...

  Director Joohwang Kim Co-Founder of lllayer       Today, Snow Peak has evolved beyond a camping equipment brand into a vast fandom and a symbol of lifestyle. After experiencing explosive demand during the pandemic and achieving record-high consolidated revenue of 30.7 billion yen in 2022, the company has continued to expand its global market presence even as the market normalized afte...

INDEX offers a more dimensional view of the design landscape across Asia by introducing design studios and companies that demonstrate clear design philosophies and notable achievements. Spanning graphic design, branding, spatial design, product, digital, and motion, INDEX focuses on emerging practices and looks beyond portfolios to examine how they work, where their ideas come from, and what they ...

INDEX offers a more dimensional view of the design landscape across Asia by introducing design studios and companies that demonstrate clear design philosophies and notable achievements. Spanning graphic design, branding, spatial design, product, digital, and motion, INDEX focuses on emerging practices and looks beyond portfolios to examine how they work, where their ideas come from, and what they ...

CEO Doyoung Kim Founder of Asia Design Prize       A brand is ultimately defined by what it believes in. Products change, trends pass, and technology becomes standardized. But a brand’s attitude toward what it believes in does not easily change. When that attitude is repeated and accumulated over time, philosophy becomes an intangible asset. It may be invisible, but it is the force that ...