Communication

Origami Letter

Extra Form

Country	Japan
Year	2024
Award	WINNER
Client	BROTHER INDUSTRIES
Affiliation	AQUARING
English	The idea behind this—a personal touch will create a memorable gift. We sought to create a communication tool between a letter and a chat app. Apps are an everyday part of life, but they lack emotion with their simple UI, while handwriting can be a pain. That's why our tool is easy to use and express your feelings to others. It is the perfect communication tool for today's world. On the site users can fold a digital letter or print and fold a paper letter, giving users two ways to send messages. Messages are folded either digitally or through print, and the act of folding conveys a sense of warmth and care.
Native	コンセプトは「このひと手間は、きっと贈り物になる。」です。 手紙とチャットの中間となるコミュニケーションをデザインできないか、を考えました。 私たちの日常に馴染んだスマホのチャットアプリは、手軽なUIで気軽に送れるが、「気持ちを込める」という行為がどこか薄くなってきた。しかし、手紙をペンで書くのは面倒に感じてしまう。 だから、手軽だけど自分の気持ちが込もる、その気持ちが相手に伝わる。そんな文字のコミュニケーションを今の時代にちょうどいい形で実現しました。 ユーザーは、Webサイト上の折り紙を折る「デジタル折り紙レター」と、プリントした折り紙を折る「プリント折り紙レター」の、2つ方法でメッセージを送ることができます。 デジタルやプリントで、折るというひと手間を加えたメッセージだからこそ、相手を大切にしている気持ちが伝わります。
Website	sdgsstory.global.brother/j/special/origami
Positive Comments
Judging Comments	The communication tool offering digital and printable folding letters has been praised for its novel approach to personal messaging, combining the convenience of apps with the heartfelt touch of handwritten notes. Its emphasis on the act of folding as a gesture of warmth and care has made it a standout for fostering emotional connections, earning acclaim for its effectiveness in today's digital landscape.

1. in Communication
   

   Intelligent Water Resources Dispatch System

2. in Communication
   

   4Paradigm Sage AIOS Packaging Design

3. in Communication
   

   NC PLAY PROJECT

4. in Communication
   

   ScienceCom

5. in Communication
   

   SAIO

6. in Communication
   

   Welcome Digital Bank Visual Identity

7. in Communication
   

   Care Together Happy Together Visual branding

8. in Communication
   

   Manna corporate identity design

9. in Communication
   

   Pingtan Book House

10. in Communication
    

    Korean Medicine Blooms

11. in Communication
    

    Re Braille

12. in Communication
    

    4Paradigm Pandemic Prediction System Design

13. in Communication
    

    UNAJIRO VI

14. in Communication
    

    Graphic design for Gwangju city commemoration

15. in Communication
    

    The Worldly book design

16. in Communication
    

    Bexei The Wandering Earth

17. in Communication
    

    Garden Salt

18. in Communication
    

    SFOC Visual Identity

19. in Communication
    

    Jeonnam Dragons Football Club Rebranding

20. in Communication
    

    Law Greening Workshop

21. in Communication
    

    Happy X Day

22. in Communication
    

    Care U Most

23. in Communication
    

    2022 Graduation exhibition GROW GLOW

24. in Communication
    

    Bubble Bomb

25. in Communication
    

    Energy Utopia

26. in Communication
    

    WALRUS PUMP Brand Design

27. in Communication
    

    Newing

28. in Communication
    

    The Song rhythm of Dongqian Lake

29. in Communication
    

    SHIN KONG Bank Light Evolution

30. in Communication
    

    ROKAF Typeface

31. in Communication
    

    THE PENTHOUSE Visual Branding

32. in Communication
    

    BE BETTER Packaging for the Earth in 2050

33. in Communication
    

    TAIWAN LANTERN FESTIVAL IN KAOHSIUNG

34. in Communication
    

    YNL Design CI Renewal

35. in Communication
    

    Sauce Expert

36. in Communication
    

    Project Echo

37. in Communication
    

    Zaishengdao Rice Packaging Design

38. in Communication
    

    Butak Care app services for care workers

39. in Communication
    

    Prejudice

40. in Communication
    

    Origami Amenities

41. in Communication
    

    History and Legend of Gangneung

42. in Communication
    

    Concept ARC Dual Flush Valve

43. in Communication
    

    Midea Industrial City smart operation of IOC

44. in Communication
    

    MY CHOICE Visual Branding

45. in Communication
    

    SHIFTDOOR RESIDENCE Brand Identity

46. in Communication
    

    TL BRAND DAY in NC PARK

47. in Communication
    

    NCSOFT Leaders Kit

48. in Communication
    

    Welcome FG Seasons Greetings Pack

49. in Communication
    

    Matsu HandPulled Noodle Brand Design

50. in Communication
    

    TOLOKAH Brand Design

51. in Communication
    

    Tuntex Branding

52. in Communication
    

    Smart Home Network Wall Pad HDHN4000

53. in Communication
    

    Sunforest

54. in Communication
    

    XIJIAJIA An AI Digital Human

55. in Communication
    

    Breeze White

56. in Communication
    

    AIOT Smart Park Integrated System

57. in Communication
    

    4paradigm Sage HyperCycle CESS

58. in Communication
    

    60 year memories of WAN CHUAN HSING

59. in Communication
    

    Smart Home Solution System HDHN 4000SET

60. in Communication
    

    DNAKE Sapphire Series

Designed by sketchbooks.co.kr / sketchbook5 board skin