24 SOLAR TERMS
Communication
Area
CHINESE TAIPEI
Year
2019
Award
Bronze Winner
Client
TUNG FANG DESIGN UNIVERSITY
Affiliation
TUNGFANG DESIGN UNIVERSITY DESIGN CENTER
Designer
CHIA HUILIEN
English
The Chinese farmer's almanac recorded climate patterns based on seasonal changes. Every rotation, turn and placement from the lines and structures of Chinese characters symbolizes the change between "action" and "stillness" under the laws of the world. The crafting of dot, line and plane patterns based on solar terms is an interpretation from the sentimental pens of font creators. Using the idea of cyclic time flow, font design breaks down the strokes in radicals through an expression of lines. Spatial expressions of the empty and the solid are then put on display. A specific shade of green was chosen to symbolize the vigor of the land.
Native
中國華夏先民，在幾千年前就發明了曆法，曆法中把一年分成24個節氣，古農村民們依照24節氣從事農業耕種活動。字體設計中以時間不斷循環概念，運用線條表現，將字體部首筆劃解構，呈現虛與實的空間表現，色彩以特別綠色象徵大地生生不息的意象。中國農民曆法運用氣候季節變遷，訂下其規律，以漢字架構線條之迴旋、翻轉、錯位，象徵節氣於天地規律中，「動」與「靜」之間的變化，點與線及面之圖騰繪製，依其節氣變化為創作者感性筆下的詮釋。「立春」是農曆二十四節氣中的第一個節氣。春意味著風和日麗，鳥語花香；春也意味著萬物生長，農家播種。此時，氣溫回升、冰雪融化、降水增多，故取名為「雨水」。運用字體與插圖之結合，表達對大地的敬意。
CJ FRESHWAY VI
DESIGNTIST
Korea
TYPOTECT
Sejong University
Korea
KOREA SOIL POLLUTION
sejong university
Korea
THE JINJU SILK LAB
IDEA DO IT
Korea
GUANGXI BABAO TEA
Guangxi university of finance and economics
China
COLONS BRAND DESIGN
COLONS
Korea
HARUHARU WONDER
DFS
Korea
24 SOLAR TERMS
TUNGFANG DESIGN UNIVERSITY DESIGN CENTER
CHINESE TAIPEI
ZHE GU TEA
SunDesign
China
XICANG MARKET
Local bendi
China
UNREAD BOOKMARK
Guangzhou Academy of Fine Arts
China
FAB LAB REBRANDING
Sungshin Women University
Korea
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Copyright © DESIGNSORI Co., Ltd.
Business Registration Number: 454-86-01044
Online Sales License No.: 2021-Anyang Dongan-1081
Copyright © DESIGNSORI Co., Ltd.
