LEGACY BEYOND ASIA - LTO Portable Cold Brew Coffee Bottle

LTO Portable Cold Brew Coffee Bottle

Industrial

Area

China

Year

2022

Award

WINNER

Affiliation

Good Cultural Creative Industry Shanghai Co., Ltd.

Designer

Cang Chen

English

The project serves for LTO, which stands for limited time offers. Based on the contemporary culture, the brand offers a time limited supply for various experiences of eating, drinking, playing, and shopping surrounding established themes. The offline store, located on Korea Street, Shanghai, provides a a coffee bar, which attracts many fans consuming and take photos. The cold brew coffee bottle, as LTO’s product, is equipped with an excellent function of making cold brew coffee, which also narrows the distance between the brand and the fans.

Native

该项目是针对LTO品牌理念及咖啡达人设计的一款便携式冷萃咖啡瓶。不仅可以快速方便的制作冷萃咖啡、冷泡茶，也可以单独作为随行杯使用，给予用户多样选择。这款便携式冷萃咖啡瓶与市场同类产品相比，体积小巧，密封性好便于携带；零件易拆卸，方便用户清洗，内置景观球也具有丰富的趣味性延展。该项目服务于 LTO，即 limited time offers 的缩写，该品牌立足于当代文化，限时供应围绕既定主题展开的吃、喝、玩、淘等各项体验，位于上海韩国街的线下门店含有咖啡吧台和众多拍照打卡置景，吸引众多粉丝消费打卡。其中，冷萃咖啡瓶作为旗下商品，在拥有优秀的制作冷萃咖啡功能的同时，也拉近了品牌和粉丝之间的距离。

Positive Comments