Communication

Origami Amenities

Extra Form

Country	Korea
Year	2023
Award	WINNER
Affiliation	Korea Design Membership Plus
Designer	Jung Ha, Soojin Jung
English	Eco-friendly hotel amenity design to raise awareness of consumers by linking the contradictions between animals that are currently severely damaged by plastic and companies that are unable to reduce plastic. The concept of packaging and graphics combined with origami allows consumers to directly participate and feel the environment once again. Using the red squirrel, shark, seabird and seal, the representative animals that suffer from plastic as design motifs, the graphic was designed in the shape of origami.
Native	현재 플라스틱으로 인한 심각한 피해를 입고 있는 동물들과 플라스틱을 줄이지 못하고 있는 기업들의 모순점을 연결하여 소비자들에게 경각심을 주기 위한 친환경 호텔 어메니티 디자인. 소비자들이 직접 참여하며 환경에 대해 다시 한번 느낄 수 있는 종이접기와 결합된 패키지와 그래픽을 컨셉으로 진행하였다. 플라스틱으로 인해 피해 입는 대표 동물인 붉은 다람쥐와 상어, 바닷새와 물개를 디자인 모티프로 삼아 종이접기를 형상화 한 그래픽으로 디자인하였으며 각 동물들의 이미지에 맞는 타입의 향을 부여함으로써 호텔의 고급스러움을 더하였다. 포장 패키지를 열면 종이접기를 할 수 있는 브로셔와 인센스로 활용할 수 있는 속 포장지가 비누를 감싸고 있다. 사용하고 남은 비누 포장지는 인센스로 활용, 겉 패키지 박스는 인센스 함으로 사용해 쓰레기를 최소화 시킨다.
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