Communication

The 10th Anniversary of CDU-Wintec

Extra Form

Country	China
Year	2021
Award	WINNER
Client	Chengdu University
Affiliation	none
Designer	Yifei Hu
English	The 10th anniversary of CDU-Wintec Cooperation’ visual design begins with the concepts of cooperation education. The main vision logo based on light disk and pupil’s abstract and refine. ‘Light disk’ records the 10 year-cooperation’s good memories and glorious process. ‘Pupil’ means eyes, which see the 10 years’ teaching development and deliver the cooperation has enhanced the students’ international vision. The two elements in logo are kiwi and panda, which represent the two countries’ cultural sign and express the cooperation has brought professional teaching’s cultural communications and shock.
Native	2018年是成都大学与新西兰怀卡托理工学院合作办学10周年，此次庆典的视觉设计从两校合作办学理念出发。主视觉Logo的创意来自“光盘“和”瞳孔“的抽象提炼，“光盘”是记录的载体，其代表记录成都大学与新西兰怀卡托理工学院合作的美好回忆与光辉历程，“瞳孔”既眼睛，我们也见证了这十年两校的教学发展，同时”瞳孔“又传达出成都大学与新西兰怀卡托理工学院的合作教学增强了两校学生的国际化视野。我们将Logo中的基础构成元素拆分组合成为两个国家独特的文化符号“几维鸟”和“熊猫”，它们极简，足够给观众以想象空间，同时它们也传递着两所学校的合作能为专业教学带来更多的文化交流与碰撞。我们希望此次的视觉设计能够为此次庆典活动烘托出欢庆而美好的氛围。
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