Communication

Graphic design for Gwangju city commemoration

Extra Form

Country	Korea
Year	2023
Award	GOLD WINNER
Affiliation	Planetary Craft
Designer	Sewoong Kim, Byungwan Kim, Hanjoo Jho
English	The products were designed to enhance the image of the beautiful Gwangju city in Jeollanam-do The design was made with various themes to express the local culture, and the design was focused on the local traditional culture to differentiate it from other regions. We want to show the beautiful side of Gwangju through our products. We drew out a design that matched the characteristics of the museum while being luxurious, and it is proposed as an item that is unique and does not overlap with other museums.
Native	전라남도에 있는 아름다운 광주의 이미지를 제고 하고자, 제품들을 디자인 하였다. 지역 문화를 표현 하기 위한 다양한 주제로 디자인을 하였으며, 타지역과의 차별화를 위해 지역 전통 문화에 초점을 두어 디자인을 하였다. 오방색 및 전통 가옥의 색을 추출하여 총체적으로 다양한 조합을 구성했고, 박물관 뿐 아니라 광주의 전통문화 유산 지역에 잘 어울리게 디자인하였다. 우리의 제품들을 통해 광주의 아름다운 모습을 보여주고자 한다. 고급스러우면서 박물관의 특징에 맞는 디자인을 끌어냈고, 유니크하면서 타 박물관에 겹치지 않는 품목으로 제안하였다.
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