Space

WINE SOCIAL

Extra Form

Country	Korea
Year	2022
Award	GRAND PRIZE
Client	Bottleshock Co., Ltd.
Affiliation	LAB404
Designer	Kim Jin Sung, Lee Young Jin
English	Wine Social is a wine tasting space where you can feel the wine in comfort. 1. FEEL THE WINE Close your eyes and savor the wine itself in the same way you would focus on yourself when closing your eyes in nature. 2. SECRET CAVE & SKY When you open the secret gate with a small light, a new world opens up and you walk a narrow path until you reach a white cave and a space under the sky where darkness and light coexist. 3. SOCIAL SPACE We created a space with a modern interpretation of nature where customers can socialize over wine. We established the CAVE BAR and SKY ROOM to enable customers to enjoy wine while sharing a comfortable experience.
Native	와인소셜은 와인 그 자체를 느끼고 그 경험을 편하게 나눌 수 있는 와인테이스팅 공간입니다. 1.FEEL THE WINE 대자연 앞에서 눈을 감으면 나에게 집중하듯이 눈을 감고 오롯이 와인 그 자체를 음미하는 공간을 상상했습니다. 2.SECRET CAVE & SKY 작은 빛을 머금은 비밀의 문을 열면 강남 신사동이라는 도심과는 다른 새로운 세상이 열리고 작은 오솔길을 지나 하얀 동굴과 어둠/밝음이 공존하는 하늘 아래의 공간을 만난다는 스토리를 정하였습니다. 3.SOCIAL SPACE 자연을 모던하게 해석한 공간 속에서 와인을 매개체로 고객들간의 사회적 교류가 이루어지는 소셜공간이기를 원했습니다. CAVE BAR에서 두 세명이, SKY ROOM에서 네 다섯 명이 와인을 즐기면서 그 경험을 편하게 나눌 수 있는 공간이 될 때 진정 와인소셜이 된다고 생각했습니다.
Website	www.lab404.co.kr
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