AA Membership Ad
Communication
Area
Singapore
Year
2020
Award
WINNER
Client
Automobile Association of Singapore
Affiliation
Automobile Association of Singapore
Designer
Cayrani Yap
English
In addition to motoring-related services, AA Singapore's objectives are to promote its other benefits, including 24/7 Roadside Assistance Services, Preferential rates for Motor Insurance, Fuel Discount, Fun-Driving Trips, etc.
The concept aims to bring positive energy through having a cup of coffee in the morning before starting your journey. In this context, smoother journey with AA Singapore, ready to assist in your motoring related services. By conveying impactful messaging on BENEFITS, inspired by car's FUEL GAUGE and coffee aesthetics into the design,the ad emphasize AA values and meaningful thoughts put into the gift "a coffee maker".
Native
In addition to motoring-related services, AA Singapore's objectives are to promote its other benefits, including 24/7 Roadside Assistance Services, Preferential rates for Motor Insurance, Fuel Discount, Fun-Driving Trips, etc.
The concept aims to bring positive energy through having a cup of coffee in the morning before starting your journey. In this context, smoother journey with AA Singapore, ready to assist in your motoring related services. By conveying impactful messaging on BENEFITS, inspired by car's FUEL GAUGE and coffee aesthetics into the design,the ad emphasize AA values and meaningful thoughts put into the gift "a coffee maker".
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Dongan-gu, Anyang-si, Gyeonggi-do, Korea
Founder: Doyoung Kim
Business Registration Number: 454-86-01044
Online Sales License No.: 2021-Anyang Dongan-1081
Copyright © DESIGNSORI Co., Ltd.
Business Registration Number: 454-86-01044
Online Sales License No.: 2021-Anyang Dongan-1081
Copyright © DESIGNSORI Co., Ltd.
