Communication

INSIDE

Extra Form

Country	Korea
Year	2020
Award	WINNER
Client	SK broadband
Affiliation	SK broadband
Designer	HeeJunePak, MisungKim, BaekChan
English	INSIDE is a service that aids users in accessing information about the actors and music on the videos they are watching. The service was designed to enable users to interact with a remote-control: Through pressing an up arrow key or voice search, not only the users can inquire into the details about the actors or the music on the videos, but they can also play certain sections where the selected actor appears within the videos on play. INSIDE is, comparing to a one-way watching experience, a powerful tool for both navigating video-related information and providing next level of extended experience to search the fascinating information.
Native	‘인사이드’는 VOD를 시청하는 동안 실시간으로 등장하는 배우나 음악과 같은 정보를 한 눈에 보고, 배우의 프로필, 출연작, 앨범명과 같은 상세 정보 역시 별도의 검색 없이 스크린에서 바로 확인할 수 있도록 도와주는 서비스입니다. 구간 모아 보기 기능을 통해 좋아하는 배우나 음악이 등장하는 구간들만 선별적으로 볼 수 있습니다. 이러한 기능들은 시청의 몰입을 깨지 않으면서도, 자연스러운 탐색이 가능하도록 음성 명령과 리모콘으로 조작할 수 있으며, 화면 전체를 가리지 않는 Half UI로 디자인 되었습니다. ‘인사이드’를 통해 그동안 일방향에 머물렀던 TV 시청 경험을 적극적인 정보 탐색의 경험으로 확장 시켜주는 새로운 미디어 서비스를 지원합니다.
Website	www.skbroadband.com/eng/Main.do

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