Communication

The Worldly book design

Extra Form

Country	China
Year	2023
Award	GOLD WINNER
Affiliation	Luxun Academy of fine arts
Designer	Jiatong Cai
English	1026 pages of book design. Personal photography, graphic creation, hand painting, symbols and words are used to record what I saw and felt when I visited the motherland in the past ten years, including vulgar life, folk culture, and streets and lanes. In the text part, I wrote my personal feelings during the trip, talked with local residents during the break to listen to their stories, and also introduced the official history of some regions and architectural relics. This is a book recording the China, and also a common carrier to promote Chinese culture in its own way.
Native	1026页的书籍设计。书籍内容用个人摄影、图形创作、个人手绘及特殊符号文字等形式记录十年间游历祖国的所见所感。人间烟火、民俗文化、技艺传承、街头巷尾。文字部分有在旅行间的感悟随笔，有在小憩时和当地居民聊天听他们讲述的故事，也有部分地区及建筑文物的历史。封面为中国母亲河——黄河，这本书的封面选用特种纸凹凸起伏增强肌理感，书口毛边切割处理营造波涛层次感，封面文字压凹透明处理似水滴， “人间世”书名无序排列，也许人生即是如此，在波涛汹涌波澜起伏中随遇而安。想用自己的视角和方式记录平淡且真实的一切，没有任何修饰，感受质朴无华的真实生活。这是一本记录人世间的小书，也是用自己的方式弘扬中华文化的普通载体。
Positive Comments

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