Communication

UNAJIRO VI

Extra Form

Country	Japan
Year	2023
Award	GOLD WINNER
Affiliation	CRATER
Designer	KEISUKE AKARI
English	It is an eel bowl shop in Kanazawa City, Ishikawa Prefecture, Japan. Mark expresses the eel "ウ", the delicious "う", and the illustration of the bowl, and the smile (nose and mouth) after eating. A mustache character decoration is attached to express a sizzle feeling. Since eel is eel in English, it is expressed as if it were an eel. It is a Japanese design in black and red. We designed the store's goodwill, lanterns and other decorations, chopstick bags, apron, etc. in total to build a visual identity. Since the chopstick bag is made of paper, it has a paper recycling mark, but it is combined with the eel mark to express its uniqueness.
Native	日本の石川県金沢市近江町市場にある、鰻の丼ぶり屋です。 シンボルマークはウナギの「ウ」、うまいの「う」、そしてどんぶりのイラスト、食べた後の笑顔（鼻と口）を表現しています。 鰻屋さんのおいしいシズル感を表現するため髭文字という文字の装飾をつけています。 鰻は英語でeelなので鰻に見立て表現しています。 黒と落款に使用される赤で日本らしさ、和のデザインを表現しポップながらも品のあるデザインに仕上げています。 お店ののれんや提灯などの装飾品や箸袋、前掛けなどトータルでデザインしビジュアルアイデンティティを構築しました。 箸袋は紙製なので紙のリサイクルマークをつけていますが鰻のウナギマークと合わせてユニークさを表現しています。
Website	crater.co.jp
Positive Comments

1. in Communication
   

   Intelligent Water Resources Dispatch System

2. in Communication
   

   4Paradigm Sage AIOS Packaging Design

3. in Industrial
   

   MAKE IT CLEAN

4. in Communication
   

   NC PLAY PROJECT

5. in Communication
   

   ScienceCom

6. in Industrial
   

   FoldWave

7. in Communication
   

   SAIO

8. in Communication
   

   Welcome Digital Bank Visual Identity

9. in Communication
   

   Care Together Happy Together Visual branding

10. in Communication
    

    Manna corporate identity design

11. in Space
    

    Murakoshi House

12. in Communication
    

    Pingtan Book House

13. in Communication
    

    Korean Medicine Blooms

14. in Communication
    

    Re Braille

15. in Industrial
    

    JEISYS MEDICAL LINEARZ

16. in Communication
    

    4Paradigm Pandemic Prediction System Design

17. in Communication
    

    UNAJIRO VI

18. in Communication
    

    Graphic design for Gwangju city commemoration

19. in Industrial
    

    Running badger electric go kart

20. in Communication
    

    The Worldly book design

21. in Industrial
    

    KAN

22. in Communication
    

    Bexei The Wandering Earth

23. in Communication
    

    Garden Salt

24. in Industrial
    

    One piece anti theft backpack

25. in Communication
    

    SFOC Visual Identity

26. in Communication
    

    Jeonnam Dragons Football Club Rebranding

27. in Communication
    

    Law Greening Workshop

28. in Communication
    

    Happy X Day

29. in Communication
    

    Care U Most

30. in Communication
    

    2022 Graduation exhibition GROW GLOW

31. in Communication
    

    Bubble Bomb

32. in Communication
    

    Energy Utopia

33. in Communication
    

    WALRUS PUMP Brand Design

34. in Communication
    

    Newing

35. in Communication
    

    The Song rhythm of Dongqian Lake

36. in Space
    

    Weaving Haifu

37. in Communication
    

    SHIN KONG Bank Light Evolution

38. in Communication
    

    ROKAF Typeface

39. in Industrial
    

    DuoSTiX Hand Shower

40. in Space
    

    YU SHAN COFFEE BOOKBAR

Designed by sketchbooks.co.kr / sketchbook5 board skin